Trademarks
Trademarks and the Writer’s Brand Strategy
Trademarks are one of the most valuable business assets for creating recognition in the market place. Think of Coke, IBM, and FedEx. For writers wanting to build a brand, trademarks should be part of your brand strategy....
Book Reviews
Paid Book Reviews – The Line Between Ethical And Illegal
When it comes to selling books in a crowded market, whether you are traditionally published or self-published, positive reviews are a must-have for boosting sales and gaining readership. How authors go about securing those...
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