Trademarks and the Writer’s Brand Strategy
Trademarks are one of the most valuable business assets for creating recognition in the market place. Think of Coke, IBM, and FedEx. For writers wanting to build a brand, trademarks should be part of your brand strategy....
The Rise Of Graphic Novels
Shazam! Superhero movies are all the rage in case you missed it. This massive surge in popularity has translated into a steady increase in the graphic novel market too. Graphic novel sales in 2015 and 2016 had a huge spike, while...
Happy Chocolate Week!
The second best thing about Valentine’s Day – discounted chocolate. I’m waiting in line. See you next week when the choc-spike wears off. Photo Credit: Pete Wright | Unsplash Legal Disclaimer: Who needs one. It’s...
Public Domain Images—Are You Legally Compliant?
Using images found online has become common practice. Photos, graphics, book covers, illustrations, and charts — people constantly use images to enhance their content on websites, blogs, and marketing or educational materials....
Negotiating Anthology Contracts
Today I had the awesome experience of hanging out with humpback whales while surfing, which made me incredibly happy (wait…what blog post am I writing here). So why not write about something else that makes me happy–writers...